Digital Growth Manager

We’re looking for a Digital Growth Manager who wants to do more than monitor campaigns and report the numbers.

Someone who is curious about why people click, convert, subscribe — or don’t . Someone who enjoys connecting data, user behaviour, creative ideas and business goals, and turning those insights into smarter decisions and measurable growth.

You’ll have room to test, challenge assumptions and improve the way we do things. We’re not looking for someone to simply maintain what already exists — we want someone who will help us make it better.

What you’ll do

You’ll take ownership of the continuous improvement of our digital marketing activities, with a strong focus on user acquisition, conversion and measurable growth .

You will:

• Analyse campaign results, user behaviour, conversions, acquisition costs and other relevant KPIs — and turn them into clear, actionable recommendations.
• Look beyond dashboards and reporting to understand what is driving the results and what we should do next .
• Continuously test audiences, messaging, budgets, formats, CTAs, landing pages and creative concepts. When something doesn’t work, we want to understand why. When it does, we want to find a way to make it work even better.
• Improve the way we track and connect marketing data, helping us build a clearer view of the entire user journey and make faster, better-informed decisions.
• Follow competitors, market trends and new digital practices with one question in mind: what can we learn, test or apply to our own business?
• Proactively identify opportunities for growth instead of waiting for a detailed brief for every next step.
• Turn insights and ideas into clear briefs and work closely with designers, the social media team and other colleagues on campaigns focused on audience and user growth.
• Use AI, analytics and automation tools where they genuinely make the work better — automating repetitive analysis, reporting, research and monitoring so there is more time for thinking, testing and improving.

What we’re looking for

You have a strong understanding of digital marketing, user acquisition and growth , and you feel confident working with data, metrics and campaign optimisation.

Excellent knowledge of GA4, Meta Ads and Google Ads is important, as is the ability to understand the full user journey — from the first interaction with content or a campaign to registration, subscription or another desired action.

You know how to support recommendations with data, but you also understand that growth comes from curiosity, creativity and constant experimentation .

You’re comfortable taking ownership, asking questions and proposing solutions — not just identifying problems.

Formal seniority matters less to us than how you think, how you approach challenges and what you do with the information in front of you .

What you’ll get

You’ll join a regional media brand where initiative, ownership and new ideas are genuinely valued.

You’ll have the freedom to experiment, propose changes and challenge the way things are currently done — with access to relevant data and budgets and the opportunity to directly influence the growth of our digital business.

We also offer:

• Competitive compensation
• Private health insurance
• Hybrid working
• A high level of autonomy and ownership

If you love data but don’t want your work to end with a dashboard — if you want to turn insights into the next smart growth decision — we’d love to hear from you. Apply at Jobs@bloombergadria.com!

Only candidates whose experience and skills match the requirements of the role will be contacted.

Izvor: https://www.linkedin.com/jobs/view/4472115985/

Nivo: senior